How Apple Turned Dongles into Big Companies


If you bought a computer or phone in the last 5 years, you know what a dongle is. Connect your headphones to the charging port and connect your laptop to your TV or card reader. Today, it is difficult to perform everyday technical tasks without dongles, and dongles have become a big business. This is mainly because Apple removed the headphone jack from the iPhone lineup and almost completely switched to the computer’s USB-C (now Thunderbolt 3) port in 2016.

Apple, Belkin, and other accessory companies have created a huge market for these dongles. This is estimated by Facts and Factors to bring more than $ 25 billion by 2027. According to Belkin CEO Steve Malony, most of the investment in dongles used to come from dongles and is investing in future device connections.

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How Apple Turned Dongles into Big Companies

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